Month-to-date Collagen Drink Mix performance — units sold, revenue, conversion, attributed channels. Refreshed every day at noon.
Monthly digital performance — each month locked as its own record. Opens the full index of months plus the current month's editor.
Weekly snapshot of Meta (Facebook + Instagram) ad performance — CPA, ROAS, purchase rate, top creatives, and IBB vs CDM split. Updated every Monday for the prior Mon–Sun.
Interactive US heatmap of Shopify + Amazon delivery ZIPs across the last 17 ISO weeks. Slider to step through weeks; toggle by channel. Refreshed every Monday.
Slide deck overview of the digital business — channels, performance, and key takeaways.
Results from the December 2025 customer digital retention survey.
Slide deck on the Buy with Prime button test and its hidden impact on Meta ROAS.
Plain-English breakdown of Amazon seller payouts — cash flow, sales volume, where every dollar goes (incl. advertising), and anomalies.
Weekly review of ad spend, ROAS, and revenue across Sponsored Products, DSP, and WFM. Live from Amazon SP-API + Amazon Ads.
D2C revenue, orders, customer cohorts, subscription metrics.